Christina Frei
Innate Marketing Genius

Click on the image to access the full interview

Christina tells us: Your Innate Marketing Genius archetype is the way you come alive in service to others.

Are you

• A Nurturer?
• An Adventure Guide?
• Door Opener?
• Steady Presence?
• Celebrator?

Simply knowing your type will focus your marketing immediately.

Christina tells us that there is a way to be authentic in how you connect with prospects.

The Innate Marketing Genius system teaches you how to...

Lighten Up with The Declutterista Podcast
Becky Bast and Susan Finn

The episode where, Becky Bast, The Declutterista confesses her Winnie the Pooh play meltdown. She also seeks organizing tips from her naturally organized sister including baskets and clear bin usage.

Becky chats with Susan Finn about being a connector, her calm superpower, and her journey from Food Scientist to tote bag maker to digital strategist. Along the way, she also saw a need for mom business owners to connect and supp...

Rusti Lehay
Word Quest

Click on the image listen to the full episode

Rusti says, "If you've lived and breathed, you have a story." Companies and businesses have stories as well. How are you sharing yours?

My Top Takeaways:

• Readers like to figure things out....leave some things for readers to figure out.
• If you hire an editor, make sure she helps you tell your story in your own words. You and your editor are equal parts in the process.
• There's always SOMEBODY waiting for you to tell your s
...

Justin Kerr Design

Click on the image to listen to the full episode

Developing a brand for your business can be intimidating enough, but developing a brand that's authentic to your core beliefs, your vision, and the mission you want to accomplish can seem overwhelming.

Top Questions To Ask Yourself:

• What is True to you?
• What makes you stand out?
• What LIGHTS YOU UP?

My digital marketing tip this week is a common hiccup when planning Zoom conference calls using the webinar function....

Liana Cassar
Cassar Consulting

Click image to listen to the full conversation

*** Register for the Hope and Help for Small Businesses workshop: Tuesday, May 12 1PM  ***

To emerge from the business disruption so that you can end up where you want your business venture to be - now is a good time to start planning.

My Takeaways:

1: Breathe
2: Have faith in Humanity
3: Assess the impact of this current disruption
4: Create an ACTION plan: We will either adapt or have a contingency plan

There a...

Liz Solar
Liz Solar Voiceover
Click the image to watch the full interview

We are technologically able to communicate with anyone, anytime, anywhere.

What we REALLY crave is GENUINE connection.

My Takeaways:

• Engagement is going to be what separates you from the rest.
• Real communication happens when there are transmission and receiver.
• Asking people for more information shows that you're interested.

Our overly scheduled, plugged-in life provides so many distractions that we often don't ...

Wendy Silver
Beyond the Workplace, LLC
Overcome Fear of Public Speaking

Click the image to watch the full interview

Top Takeaways:

• Overcome the "Myth of the Expert"
• Preparation and practice are key.
• Fear and anxiety are not necessarily bad things.

 What did I love about today's conversation with Wendy?  We were soooo on the same page.  So often, the resistance my clients feel to showing up truly as themselves in their online platforms is similar to the resistance we feel when we think ab...

Brad Powell
Awesome Videomakers

Click image to watch the full interview

Brad Powell is a business video coach and livestream videographer who teaches entrepreneurs how easy it is to create engaging video campaigns with just a smartphone and good storytelling.

Top Takeaways:

• Video is story-telling Not fact-telling
• Video is the most effective, efficient way to reach people at scale, who you've never heard of you before.
• Keep in mind….what do you want people to do after they watch the video?...

Shelia Perkins
WilsonPerkins Lifestyle Management | Concierge

Click the image to view this week's conversation.

This week's topics:

• Use frequently asked questions to attract ideal clients
• Time is your most valuable assett.
• A former corporate project manager creates individualized systems to help busy professionals get more done.

Why was I so drawn to Shelia when we first met?  This woman is the embodiment of organized, well-planned, and get-it-doneness. 

First off this week, Part ...

Wondering how to come up with some helpful content for your website and social platforms?

Frequently Asked Questions is the key.

Let's get started! 

STEP 1:
Grab a notebook or a pad of paper. A phone or computer list is ok, too - but give the pen-to-paper approach a go at first.  It's a great way to get some creative juices flowing.

Now, write down every question anyone's ever asked you about yourself, your business, the work you do, the products you sell, the services you provide.

You don't h...