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Tips, Tools, Thoughts, and Resources

Mastering A Money Mindset:: Jessica Miller

Jessica Miller
Brand New You

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My weekly digital marketing tip invites you, the solo-professional service provider, to show up with generosity and integrity for your potential clients by focusing on their struggles and how you just might be the answer to their needs.

Then - I know you will love this conversation with Jessica Miller of Brand New You.

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The Lost Art of Love Letters

My Dear Friend,

As I sit down at the desk to write to you, the sun is just beginning its ascent over the embankment. The light filters through the autumn leaves creating sprinkles of orange and yellow throughout the room. I think of you......
 
OK....this is not exactly the love letter I'm talking about today.... but, then again....maybe it is.
 
I am thinking of you.
 
It is likely that you have some resistance to creating marketing content.
 
Lately, you've said, at...
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Sales Copy That Converts:: Kate Hollis

Kate Hollis
Kate Hollis Communications

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Lately, I’ve noticed that many of the professionals I talk to are stressing a bit....spending a lot of their energy on whether or not their “About Page”,  their “Sales Page”, their “Welcome Email” language really and truly reflects who they are...their ‘why’....how they can actually bring about change for the clients they want to work...

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Increase Your Visibility With Podcasts:: Patricia Raskin

Patricia Raskin
Positive Media Pioneer

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The key to retaining clients is having the “know, like, and trust” factor.

Patricia Raskin, ”positive media” pioneer, and I talk about the benefits of having a podcast.

  •  Low barrier to entry. It's relatively easy...there are many platforms to use. (anchor.fm is one).

  •  You offer listeners easy access to you...helps you grow Know Like Trust. It's intimate....you can share...
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Your Nurture Series

The Nurture Sequence does just that....It starts to build an honest relationship with your subscribers and nurture them closer to you and your value

A nurture series is an automated series of emails that someone receives when they opt-in to receive your emails.

You’ve just returned from an energetic networking event and you have a stack of business cards for folks who have let you know that they’re interested in learning more about you, the services you provide, the products you...

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The Emotional Rollercoaster of Leadership:: Tony Martignetti

Tony Martignetti
Inspired Purpose Coaching

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Leadership - It’s not always what we think.
So many of my clients and community members are solo-professionals. They’re not managing a team of employees. They’re not getting booked on MSNBC to tell the nation what they need to do.

I recently read that leaders help themselves and others to do the right things. They set direction, build an inspiring vision, and create something new....

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Compelling Selling: Niche and Pitch:: Nancy Zare

Nancy Zare
Rapport Builderz

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First, this week I talk about one of my favorite books, The Referral of a Lifetime which, in a nutshell, will tell you... You already know the 100 people who will help you grow your business. Stay connected. Nurture the relationships. 

 

Then, Nancy Zare, owner of Rapport Builderz, and I talk about Compelling Selling. 

Nancy tells us that not everyone makes buying decisions the same way. Nancy went...

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Join Me By The Virtual Campfire with Tony Martignetti

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Recently, Tony Martignetti and I had an opportunity to record a podcast together. 

I've said this before, and I'll say it again.... Tony's voice and presence are like having warm cookies right out of the oven.  He's comforting, solid, and easy to digest.

In this interview, I get to talk about some of the flashpoints in my life that ultimately led me to start my digital marketing journey.  I get to share my story of how my mom's accident and need...

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Connecting the Wellness World: Bonney Fiorito

Bonney Fiorito
About the Journey

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This week’s digital marketing tip: 

Show up - Make it EASY for folks to take the next step closer to you.
The service-based professionals I work with are making real and lasting changes in their world.  The resources they offer, the work they do, the support they offer can be life-changing for the right person. And, that person could, at this very moment, be searching for you and what you are...

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Innovate Your Vision:: Petra Contrada

Petra Contrada
Thrive and Win

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As I began chatting with Petra Contrada of Thrive to Win in Life and Business https://www.petracontrada.com, we focused on the power of messaging.  These days with short attention spans and a million distractions, it’s more important than ever to communicate with focus and power.

This month, in the Rise Together membership group, we’ve been taking a deep dive into Donald Miller’s book,...

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