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Rise Above Noise - it’s the name of my business because it’s my mission. It’s time that we understand that marketing is, truly, an act of service.  

When you do marketing.  You reach people.

Service-based professionals lean on me to guide them to create their own system for showing up in a way that feels generous and in service. You show up with consistency so that those who are already looking for you can find you.  Your bu...

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"If you want to be more Productive, You need to Become Master of your Minutes" - Crystal Paine

This is one of Mahnaz Sharif’s favorite quotes. Mahnaz believes that everything begins with our daily habits and routines.

It’s true: We can't buy or sell our minutes. We need to be fully aware of how we spend our time. We all need to align our daily habits with our goals.

Of course, our daily habits need to be sustainable or we ...

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The Rise Above Noise 5-pillar marketing roadmap is a helpful guide for entrepreneurs when they are putting together their digital marketing roadmap.  It begins with having clarity on your own values, your mission, your non-negotiables, and how those align with your ideal client.

When we set off on our business growth journey, we are called to do this thing we call ‘networking’. We network and network and network.  But…..to w...

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The very first pillar in the Rise Above Noise 5-Pillar Roadmap is to have clarity on your ideal client. That means - you know exactly who you are talking to and what your intended message will be. This is of utmost importance as you consider whether or not to invest in Facebook Ads.

In today's conversation with Crystal Cherry Colson, we cover how you will know whether Facebook ads are a good fit for your business so you can ...

Storytelling!

It's your BEST tool for attracting and converting clients.

"Case Studies and Storytelling" tick off 4 of the 5 Rise Above Noise pillars:

~ You are speaking to your ideal client

~ You are creating compelling content

~ You are providing proof of concept

~ You are keeping in touch.

How Do Success Stories Engage Your Audience?

Unlike testimonials (which are fantastic marketing tools), Case Studies do thr...

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Let’s talk about planting seeds.

It’s spring - well, almost…. 

That means….it’s time for me to spend more time outdoors. 

This is the time of year when I, personally, get super focused on my essential business activities and let the other time commitments fade away.  It’s the time of the year when I can focus on the activities I’ve been doing that connect me with transformation creators and their communities- where have plan...

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You’re an idea generator.
You’re a transformation creator.
You’re a vision maker.
Your work changes lives.

How, then, will you show up for those who truly need the service, the change, you can guide them towards.

A better question might be - how can you show up - with consistency - in such a way that you don’t drain your own energy?

Marketing is what you DO to show up. It’s all the things - branding, messaging, website, social medi...

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Welcome to this week's Rise Above Noise Spotlight.

Today our focus is on increasing our marketing energy.

What? Marketing energy? What's that, Susan?

Well, you may have had that energetic reaction when thinking about 'marketing' your business. A bit of a pull, a drag....

In today's episode, Scott Aksamit and I explore various ways that we, as business owners, can make a commitment to a digital marketing practice that not only attract aligned c...

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Who do you serve?

Identifying your ideal clients can be a challenge. It's scary to narrow your focus, but then again, you cannot possibly serve everyone. In this conversation, Heather Maguire, Intuitive Medium and Energy Coach, and I talk about how you can define and refine your ideal client avatar. Enjoy the envisioning exercise she shares that you can end up using at any stage of your business to gain clarity and become magnetic to your dream c...