Email Marketing and Holiday Planning April 2021

Looking to find a way to drive more traffic online? Need ideas for spring sales? 
Whatever your goals are for the start of the season, the content here will help you make April the best month of your year.

CONTENT IDEAS FOR APRIL

1.
REMOVE THE STRESS

It's easy to be feeling stressed right now about our current situation, but don't make remembering to send an email another reason to be. Take some time at the start of the month to prep your messages, then....set them up to be sent automatically.  
One less thing to worry about. 

2.
HELP THE PLANET

Between Earth Day, Arbor Day, and a month dedicated to spring, gardening, and a planet in bloom, April is a great time to give back to the planet and your community. Start a fundraiser to give back to the community, or collect donations for an eco-friendly cause. Don’t forget, emails help save paper too!

3.
FAMILY FIRST

With National Siblings day it’s a great time to offer promotions for families to come together. Offering a discount or coupon that promotes 2-for-1, buy 1 get one half off, or something similar, helps you be the easy choice for families and siblings well after the first visit.

1   APRIL FOOL'S DAY

4   EASTER SUNDAY

7   NATIONAL BEER DAY

7   WORLD HEALTH DAY

10   NATIONAL SIBLINGS DAY

15  TAX DAY

22  EARTH DAY

30  ARBOR DAY

APRIL THEMES 

SPRING HAS SPRUNG

LAWN AND GARDEN MONTH

NATIONAL VOLUNTEER MONTH

NATIONAL PET MONTH

STRESS AWARENESS MONTH

NATIONAL HUMOR MONTH

EMAIL BY THE NUMBERS

The pandemic has resulted in a steady increase in global email usage.

It’s expected to increase from 4.4billion to 4.48billion by 2024

[Source: Radicati Group]

Consumers who purchase products through email spend 138% more than those that don’t receive email offers.

[Source: WordStream]

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